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Artificial Intelligence

Samsung profits surge 1,800% driven by high demand for AI memory chips

The South Korean giant reports massive profit growth as the global AI boom fuels sales of High Bandwidth Memory (HBM) semiconductors.

MS
Marina Santos7 de julho de 2026, 09:57 Updated há 2 minutos
3 min
Google News
bbc.com
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Samsung profits surge 1,800% driven by high demand for AI memory chips
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Imagine witnessing a profit surge of 1,800%. This isn't the plot of a financial thriller but the real story of Samsung Electronics. The South Korean tech titan has reported an astronomical jump in profits driven by the soaring demand for AI memory chips.

The company anticipates a profit of 89.4 trillion won ($58.4 billion) for the quarter ending in June. This marks its third consecutive record-breaking quarterly profit, as noted by Samsung's earnings guidance released on Tuesday. This forecast precedes the detailed financial results expected later this month.

What fueled the surge?

> "This has everything to do with the AI boom," said Marc Einstein from Counterpoint Research.

The demand for semiconductors, crucial for AI applications, continues to outstrip supply, which has driven up prices. Samsung's strategic move to hike chip prices comes amidst these supply constraints, positioning the company advantageously in the tech sector.

>📌 READ MORE: which has pushed up prices

A look at the numbers


Record-setting earnings


Samsung's projected earnings are not just impressive but also historic. Industry analyst Marc Einstein mentioned that this performance is comparable to the tech sector record set by Nvidia earlier this year.

Sales figures


The company reported around 171 trillion won in sales for the quarter, which more than doubled the sales from the same period last year.

>📌 READ MORE: tech sector record set by Nvidia earlier this year

The AI demand wave


Data centers driving demand


Research firm IDC highlights that the demand for semiconductors is being driven by data centers and AI infrastructure. This unprecedented demand has impacted the supply of chips available for everyday electronics.

Future supply constraints


Tech researcher Bryan Ma from IDC suggests that the supply of these critical components will remain tight through next year due to ongoing demand from AI data centers.

> "We do expect supplies to be tight through next year," said Bryan Ma from IDC.

A strategic position

Samsung's position in the market is fortified by its ability to navigate these supply constraints and capitalize on the AI boom. The company's proactive pricing strategy for its memory chips has played a crucial role in this profit surge.

>📌 READ MORE: Original source

The bottom line

Samsung's extraordinary profit surge underscores the significant impact of AI on the semiconductor industry. As the demand for AI applications continues to grow, companies like Samsung are reaping the benefits.

The landscape of semiconductor supply and demand is shifting rapidly. The question remains: How will companies adapt to these changes to maintain their competitive edge in the tech sector?

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Source: Google News

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